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It’s simple. Don’t do this:
A screenshot of an email I received, asking if I would host an infographic. It’s a valid strategy used in order to boost SEO via building backlinks . By the way, clicking the screenshot takes you to my main web-page because using internal links with relevant anchor-text is another boost to SEO…
Your email request for a backlink will get immediately deleted and probably made fun of here
Hi <generic person>,
Thanks for reaching out via email, but for a variety of reasons, no thank you:
You reached out to an email address specifically used to request licensing images of mine rather than made any effort to find a more appropriate email address, contact link, or social media account which shows laziness and a shot-gun approach. I’m sure it works, just like most spam, if your outreach volume is big enough.
You didn’t even bother using my name in your greeting. IT IS PLASTERED ALL OVER MY PAGE.
You clearly have an interest in gaining a back link, spreading some sort of brand awareness, or social marketing yet not a single mention about what may be of benefit to me for hosting your infographic.
I looked over your site, and found nothing on it that would align with anything I write about, blog about, or care about.
Your approach was clearly undifferentiated, uninteresting, unpersonalized, and unappreciated.
In fact, I would suggest going here to learn something useful:
Videographer & Multimedia Journalist